# Trulli AI

> Trulli is the AI capital infrastructure layer that embeds a full lending department into any business — under your brand, on autopilot. 500+ lenders, bureau-sequenced credit stacking up to $250K, white-labeled funding plans, embeddable in two lines of code.

Trulli serves five audiences: business advisors (CPAs, consultants, financial advisors), B2B SaaS platforms, agencies and resellers, communities and creators, and capital providers (banks, fintechs, private lenders). Every funded deal generates revenue share — partners earn without becoming lenders themselves.

## Core

- [Home](https://www.trulli.ai/): Capital infrastructure for everyone who serves business.
- [The Platform](https://www.trulli.ai/platform): Bureau-sequenced credit stacking, 500+ lender matching, white-labeled funding plans, automated deal fulfillment (Trulli Clear).
- [Pricing](https://www.trulli.ai/pricing): Launch for free. Scale on revenue share. No setup fees, no per-seat pricing.
- [About Trulli](https://www.trulli.ai/about): The team rebuilding small business lending from the ground up.
- [Solutions Index](https://www.trulli.ai/solution-index): Find how Trulli embeds capital into your specific business model.
- [Book a Demo](https://www.trulli.ai/demo): Walk through the embedded lending platform with our team.
- [Contact](https://www.trulli.ai/contact): Reach the Trulli team directly.

## For Lenders

- [For Lenders](https://www.trulli.ai/lenders): Receive bureau-sequenced, pre-qualified deal flow from thousands of partners. Lower CAC, higher approval rates, zero cost to join.

## For Partners

- [Partner Program](https://www.trulli.ai/partners): Advisors, agencies, and communities embed Trulli's lending infrastructure under their brand and earn commission on funded deals.
- [Apply to Partners](https://www.trulli.ai/partners/apply): Join hundreds of partners earning recurring commission.
- [SaaS Embed](https://www.trulli.ai/saaspartners): Add a lending layer to your SaaS in two lines of code. Reduce churn, raise ARPU.
- [Affiliate Program](https://www.trulli.ai/affiliates): Refer businesses, earn recurring commission on every funded deal.

## Solutions

- [Advisory & Professional Services](https://www.trulli.ai/solution-index/advisory-professional-services): CPAs, insurance agents, consultants, and financial advisors embed a funding vertical into their practice.
- [Platforms & Software](https://www.trulli.ai/solution-index/platforms-software): SaaS, vertical SaaS, and AI tools add embedded lending so users get funded without leaving the product.
- [Operators & Deal Flow](https://www.trulli.ai/solution-index/operators-deal-flow): Funding brokers, ISOs, MCA operators, and credit-repair shops use the institutional-grade matching engine at boutique economics.
- [Communities & Audiences](https://www.trulli.ai/solution-index/communities-audiences): Skool, Whop, coaching programs, and creator communities monetize with a branded funding portal.
- [Agencies & Resellers](https://www.trulli.ai/solution-index/agencies-resellers): Marketing agencies, GHL shops, and consultancies white-label a funding department as a service line.
- [Capital Providers](https://www.trulli.ai/solution-index/capital-providers): Banks, credit unions, fintechs, SBA lenders, and private lenders source pre-qualified, bureau-sequenced applications.

## Blog

- [How AI is Transforming Capital Access](https://www.trulli.ai/blog/ai-transforming-capital-access): Why 2026 is the year underwriting becomes a software problem.
- [Why Every Advisor Should Offer Capital](https://www.trulli.ai/blog/every-advisor-should-offer-capital): Capital advisory is the highest-leverage service line professional advisors aren't offering.
- [Automated Deal Pipelines](https://www.trulli.ai/blog/automated-deal-pipelines): How automated routing and follow-up turn deal flow into a system.
- [Scaling the Lender Matching Engine](https://www.trulli.ai/blog/scaling-lender-matching-engine): Engineering 500+ lenders into a single live decisioning layer.
- [The Future of AI Credit Intelligence](https://www.trulli.ai/blog/future-of-ai-credit-intelligence): Where pattern recognition meets bureau strategy.
- [White-Label vs. Co-Branded](https://www.trulli.ai/blog/white-label-vs-co-branded): Choosing the right brand model for embedded capital.
- [From Spreadsheets to Systems](https://www.trulli.ai/blog/spreadsheets-to-systems-capital-advisory): Why capital advisory is moving off spreadsheets.

## Legal

- [Terms of Service](https://www.trulli.ai/terms)
- [Privacy Policy](https://www.trulli.ai/privacy)

## Optional

- [Brand Share Image](https://www.trulli.ai/brand/trulli-share.png)
- [Logo](https://www.trulli.ai/brand/trulli-logo.png)
- [LinkedIn](https://www.linkedin.com/company/trulli-ai/)
- [X / Twitter](https://x.com/trulliai)
- [Instagram](https://www.instagram.com/trulli.ai/)